Discovery says international OTT could generate US$100m
Discovery évalue une offre directe au consommateur aux États-Unis, à la lumière de ses initiatives européennes DPlay et Eurosport Play, pour 100 millions de dollars.
Discovery Communications is evaluating a direct-to-consumer move in the US, in light of its DPlay and Eurosport Play D2C initiatives in Europe, which could deliver as much as US$100 million (€90 million) in additional revenues if targets are reached. http://www.digitaltveurope.net/454762/discovery-says-international-ott-could-generate-us100m/